One of the bad things about PAX is that I’m not there (yes, I will be whining all weekend), but one of the good things about it is companies seem to lay back a bit while they are there. It’s not about business like it is at E3, it’s just about gaming. Ubisoft has plopped right down in the Lay-Z-Boy armchair that is PAX and gone and memed upSplinter Cell: Conviction. What meme could they possibly use? Take a look at theE3 trailerand attempt to make a guess before watching the vid.

I’ll give you a hint: it has to do with a cat and a piano. I know, still pretty tough to guess, right? Well, I don’t like to give things away so easy. So far as I can tell this puts Ubisoft up one in the “contest to put piano playing cats into your game’s trailer,” but I hear that Activision, after seeing this, isn’t far behind.

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