All the single ladies, all the single ladies…
Beyoncé may not speak to you as a gamer, but I’m guessing that Nintendo thinks she’ll speak to someone out there as they have roped her into promoting their upcoming style-based DS/DSi game. The singer had some practice promoting games back whenRhythm Heavencame out, and now she’s back to push this virtual clothing boutique namedStyle Savvy. A couple of commercials featuring the star are in the works now, so look for those soon.
A promotion will let players download five designs from the real-life Deréon clothing line co-created by Beyoncé and her mother, designer Tina Knowles. How…savvy.
“Style Savvyis all about creativity and fashion, both of which are really important to me,” says Beyoncé. “I love that I get to become a stylist and take over my own boutique, and it’s so much fun to see some of my Deréon designs added to the mix.”
